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REPUTATION MANAGEMENT

You will be their superstar.
They just don’t know it yet.

In managing the company’s reputation, the role of communication is to show the world competent leaders, good financial results, innovation, as well as the quality of the product or service and its responsibility. Reputations form regardless of whether you deal with it or not. The value of reputation management is therefore to create a realistic narrative through different forms and channels, which help to shape, change or develop people’s perception of the brand. Such a strategic and systematic approach helps to build trustworthy relationships with customers, partners, and society, that last through times and crises.

Functions

Crisis Communication

(10)

CSR and ESG

(3)

Reputation Management

(12)

Leadership Reputation

(1)

Employer Reputation

(7)

Crises can be overcome by those who plan and practice.  A company’s reputation can either be strengthened or broken depending on how thought-out the contingency plan, crisis management, and communication plan are. Only with a clear and appropriate crisis plan can a situation be normalized and the trust of customers, partners, and shareholders be secured.

Crises can be overcome by those who plan and practice. 

META consultants have supported organizations’ reputation management and crisis management in both the public and private business sectors. Our consultants understand your field of activity and help managers understand the environment in which they operate.

We have felt for ourselves what it means to act in a limited field of information and under public pressure. No one knows what your next success story or crisis might be. But META knows how to prepare for that.

Key contacts

Contact our New Business Development Manager to analyze your needs, map out shared interests, and find opportunities for cooperation. You’ll be welcomed by the expertise of the entire META team.
 

All contacts

Ann Hiiemaa Partner and team lead

Ann Hiiemaa Partner and team lead

Ann is one of Estonia’s most awarded PR consultants. She leads the marketing team at META and ensures that our service is modern and contributes to our client’s business growth.

Thanks to her considerable experience as a journalist for one of Estonia’s leading daily newspapers, she is able to think outside the box when creating campaigns so that they gain maximum exposure in the general media. It is integrated communication campaigns and the launch of new company products and services that Ann does best. Proof of this is the fact that she has won several Estonian and international communication competitions, the most prestigious of which is the PR Excellence Awards for the Collection Diary campaign.

Ann has been working in the communications field for over 15 years. Her clients have included financial sector clients such as Swedbank, international technology brands such as Starship, WOLT, and Lightyear, and public sector clients such as EAS.

+372 5340 8818 ann.hiiemaa@metaadvisory.ee LinkedIn
+372 5340 8818 ann.hiiemaa@metaadvisory.ee LinkedIn
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Crisis Communication: How to Prepare for a Storm and Protect Your Reputation

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